bet365 does not currently have a VIP programme among its live offers. The cards directly above this text show what is available, and the offer for new players is Up to 500 Free Spins. Its terms are on its card. T&Cs apply.
The two other cards are for existing players. Neither is a VIP scheme, so they are better read as separate offers than as a loyalty tier you can work towards.
How the live offers differ from a VIP scheme

A VIP or loyalty scheme, as a general type, rewards continued play over time. The offers shown for bet365 are not built that way. The one for new players is a one-off style of welcome offer: it gives up to 500 spins on Book of Horus, Curse of the Bayou, Magic Forge, Wrath of the Deep.
Its card sets out three conditions. The wagering line reads "No wagering", the minimum deposit is £10, and the offer is valid for 20 days. Nothing in them depends on how long you have played or how much you have spent. T&Cs apply.
The two offers for existing players are the nearest thing to a reward for people who already have an account. They are not welcome offers, and the cards give no sign that they form a ladder of levels or a points system. Treat each as a standalone offer and read its full terms before taking part. T&Cs apply.
If what you want is money back on play, the cashback bonus page looks at that type of offer and how it differs from the ones available. For the wider list of bonuses, see the bonuses page.
One more point on the live offers: because they carry no tiers, there is nothing to unlock by playing more. The spins offer is the same for a new player whatever happens later, and the existing-player cards have their own terms. If a scheme ever does appear, look for what it asks of you before what it promises. T&Cs apply.
18+ · T&Cs apply
What to check in any VIP or rewards offer

There is no promise that a VIP programme will be added. If one appears, these checks matter, and the live spins offer shows what each looks like.
- Which games count. The spins offer is limited to Book of Horus, Curse of the Bayou, Magic Forge, Wrath of the Deep. A rewards offer may be tied to particular games too.
- Payment needed. The spins offer has a minimum deposit of £10. Note what any scheme asks of you before you join, and see the deposits page for how paying in works.
- Time limit. The spins offer is valid for 20 days, and that is a condition you should note.
- What the status is tied to. Be wary of any scheme that links rewards or a status level to the amount you lose or stake. A tier is never a reason to play more.
Read the full terms and conditions first, since the summary on a page cannot cover everything. T&Cs apply.
Be cautious with any invitation to a VIP club that arrives from outside bet365's own website or app. Genuine offers are shown in the account, and an unexpected message that asks for a payment or a password is a warning sign.
For a reader who plays regularly, the useful question is not which tier is on offer but whether an offer fits how you already play. If it only makes sense when you play more than you planned, skip it.
Who this suits, and who should skip it

If a VIP programme was the reason you searched, there is nothing to claim at bet365 at the moment. Nothing live replaces it, and it is not worth chasing status for its own sake.
The spins offer suits a reader who wants to play a few named slots and is happy to deposit at least £10. Its downsides are the limited games, the need for a deposit, the "up to" in the title, which makes the headline figure a ceiling, and the 20-day time limit. T&Cs apply.
Any deposit is your own money, and it should be an amount you can afford to lose. Whatever the offer, deposit limits, time-outs and GAMSTOP are there if you want to cap or stop your play. If you do not have an account yet, the sign up page covers how to open one.
